How is Hoka Footwear Different?

Hoka One One shoes allow your feet to move freely and naturally. While much of the early focus of this new era of shoe design has been around minimalism and less cushioning, Hoka One One has pursued innovation in an entirely different direction.

Our shoes are engineered for maximum cushioning, comfort, protection and energy return, while still offering lightweight, nimble performance and uninhibited movement. It's a distinctive combination that breaks down barriers and shatters limitations. Inspired by a variety of sports and the freeride mentality, Hoka takes cues from technological and design advancements in running, skiing, snowboarding, mountain biking, golf and tennis. Just as barefoot-style running shoes, 29-inch mountain bike wheels, fat powder skis, oversized tennis racquets, jumbo-sized golf club heads have increased power, performance, efficiency, agility and self-expression, so, too, has the unique design of Hoka shoes shattered any preconceived limits of running.

Hoka One One's maximally cushioned midsoles offer superior protection, comfort and propulsion. The distinctive rockered geometry creates a platform for optimally efficient natural running mechanics. The oversized outsoles - which have fifty percent more surface area than the typical running shoes - allow for maximum stability, traction and connection to the ground. Not only do the shoes provide a sense of weightlessness, superior comfort and efficiency but Hoka's athlete results prove optimal performance. They have recorded over 30 podium finishes on five continents in the past 18 months. And one last thing, Hoka One One running shoes are 15 percent lighter than most others, they make running uphill as much fun as they make running downhill and with less body fatigue.

This comparision chart will help you determine your approximate size. Shoe sizes are not consistant within brands, styles, or even different models from season to season, so use this chart as a guide only. Everyone's feet are very different and factors such as width, volume, and shape can have a substantial impact on what size you will wear in any given model. Consider that many casual shoes can sometimes be a up to a full size smaller than athletic shoes.

Shoe Sizes
US Kids	1	1½	2	2½	3	3½	4	4½	5	5½	6	6½	7
US Mens													7	7½	8	8½	9	9½	10	10½	11	11½	12	13	14	15	16
Unisex	Unisex sizes are the same as Mens sizes												7	7½	8	8½	9	9½	10	10½	11	11½	12	13	14	15	16
US Wmns						5	5½	6	6½	7	7½	8	8½	9	9½	10	10½	11	11½	12

Many footwear models, primarily in the Running category, are available in different widths. Like shoe size, this is not an exact measurement, but an expression of the different width options within a given model. In Men's Running Footwear, a D width is considered regular, and in Women's a B is regular. If a model on our website is listed as being available in a D width (men's) it doesn't necessarily mean that the model is offered in different widths. There may be only a regular width available. Check out the chart below for an explanation of what the different letters mean pertaining to shoe width.

Shoe Widths	2A	B	D	2E	4E	6E
Men's	---	Narrow	Regular	Wide	X Wide	XX Wide
Women's	Narrow	Regular	Wide	X Wide	XX Wide	---